OK. Now what?!?

Listen

That’s a question I was asked following my previous post which I admit was a little dry and not very insightful.

So what does happen next? Well as Chris Brogan mentions in the video I had posted, he spends most of his time listening. He uses Twitter Search. There are other tools such as Google Blog Search.

If the next question are: Who does the listening? or What do we say?

I guess the answer to the first question is – that depends on you…who will be communicating and connecting? That’s who should be doing the listening.

The answer to the second is – well what are people saying? Answer them, engage with them…make them feel special. They are your customers, your viewers, your listeners…

Does that answer part of the question? Anything more to add?

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